OMIF - Live Music
Music Industry Initiatives
DeadlineOctober 27, 2022
5:00 PM EST
DeadlineOctober 20, 2022
5:00 PM EST
Deadline 1May 5, 2022
5:00 PM EST
Deadline 2September 15, 2022
5:00 PM EST
Global Market Development for Music Managers
DeadlineJune 16, 2022
5:00 PM EST
The OMIF Live Music stream supports businesses and organizations that produce or promote live music events featuring Canadian artists, including eligible music festivals and concert series. The Live Music stream will provide funding to increase the number and quality of live music experiences (e.g. events, festivals and concerts*) that can be experienced by residents in and visitors to Ontario.
*including virtual/livestreamed events for the 21/22 program year
- Increase the number of opportunities for artists in Ontario to develop their careers by reaching new and larger audiences and increase their income through performance-related revenue streams;
- Advance the caliber of live music experiences in Ontario in communities across the province;
- Expand employment and career opportunities for promoters, presenters, live event technical crews and other professionals in the live music sector; and
- Create opportunities to drive revenue growth and economic development in Ontario through live music events.
Funding is provided in the form of direct grants towards the costs of eligible activities. The OMIF Live Music stream requires applicants to provide a matching contribution to ensure that maximum ROI is achieved from provincial investment. Applicants must demonstrate clear, measurable outcomes which align with the objectives of the Live Music stream.
Thursday, October 20, 2022 at 5:00 PM ET
(Applications open Thursday, August 25, 2022)
Updated information and guidelines for the 2022-23 program year will be available when applications open in August 2022.
Domestic Music Promoters and Presenters (including festivals) must have revenues under $1M to apply to this program.
Applicants with revenues under $1M who meet the eligibility criteria for OMIF as well as the Reconnect Festival and Event Program (formerly Celebrate Ontario) may not receive funding from both programs for the same event in the same activity window.
Domestic Music promoters and presenters (including festivals) with revenues over $1M who meet the eligibility criteria for the Reconnect Festival and Event Program are NOT eligible to apply for OMIF. Domestic music promoters and presenters with revenues over $1M who do not meet eligibility criteria for the Reconnect Festival and Event Program may be considered eligible for OMIF support.
Full eligibility requirements and details can be found in the Ontario Music Investment Live Music Guidelines. Please read the guidelines completely before beginning your application. Ontario Creates reserves the right to revise guidelines and application forms. Please ensure that you have the current versions before preparing your documentation.
Funding is available in the form of a direct grant.
- Up to 50% towards the cost of eligible activities
- The maximum funding is 40% of the company’s two-year average of total revenue to a maximum cap of $125,000
- Applicants must have minimum annual revenues of $25,000
* Due to the potential negative impact that COVID-19 may have had on a company’s 2020 revenue levels, Ontario Creates will consider calculating a company's maximum OMIF request based on 40% of their 2020 & 2019 two-year average or their 2019 & 2018 two-year average.
IMPORTANT: First-time applicants and applicants intending to apply to both OMIF and the Reconnect Festival and Event Program must contact the OMO at least three weeks ahead of the application deadline to discuss eligibility. Email inquiries to OMO@ontariocreates.ca.
- Applicants must submit their applications electronically through the Ontario Creates Online Application Portal (OAP) at https://apply.ontariocreates.ca.
- Applicants that do not have a user account on OAP should go to https://apply.ontariocreates.ca/ and click on “Register.” For assistance, please see Ontario Creates’ website for the “OAP Quick Start Guide”.
- For technical assistance, please contact the OAP Helpdesk at firstname.lastname@example.org.
- Applicants are strongly encouraged to begin the application process early to allow ample time to compile and complete the necessary information. The application can be worked on over time and save information as it is entered. Once saved, you can go back to edit and/or add information up until the time when the application is actually submitted.
Late applications will not be considered for funding.
Prior discussion with Ontario Creates regarding the eligibility of an activity does not guarantee funding.
The following information is for reference only as the 2021-22 OMIF program year is now closed. Updated information and guidelines for the 2022-23 program year will be available when applications open in August 2022.
Recording of Information Session held on September 15, 2021.
GUIDELINES AND APPLICATIONS FORMS
Program Coordinator, Live Music
Enquiries regarding the Online Application Portal (OAP) should be directed to email@example.com
To receive notification of upcoming deadlines and program updates, please register with your complete contact information, including your full name, company name and telephone number, as well as the name of the program that you are interested in.
Frequently Asked Questions
OMIF - General
What Is the Ontario Music Investment Fund (OMIF)?
The OMIF (formerly the Ontario Music Fund) was launched in 2020 to provide targeted economic development investment to the province’s vibrant and diverse music industry.
The Key Program Goals:
- Focus resources on music companies/organizations with strong growth potential by:
- Providing investment to drive long-term growth; and
- Maximizing ROI and enhancing opportunities for emerging talent.
- Strengthening support at critical stages in the career of artists.
The OMIF has three program streams:
- Music Creation
- Music Industry Initiatives (includes Global Market Development for Music Managers)
- Live Music
- Focus resources on music companies/organizations with strong growth potential by:
Who is eligible to apply to the OMIF?
The program provides support through three program streams – applicants include:
- Music Creation — eligible domestic and multinational record labels and domestic music publishers. Eligibility as a domestic record label may extend to high potential self-releasing BIPOC (Black, Indigenous, People of Colour) and Francophone artist-entrepreneurs.
- Music Industry Initiatives — eligible music industry trade associations and music service associations.
- Music Managers are eligible for global market development support.
- Live Music — eligible domestic music promoters and presenters (including festivals)
- Domestic music promoters and presenters with revenues under $1M who meet the eligibility criteria for OMIF as well as the Reconnect Festival and Event Program may not receive funding from both programs for the same event in the same activity window. Domestic music promoters and presenters (including festivals) with revenues over $1M who meet the eligibility criteria of the Reconnect Festival and Event Program are NOT eligible to apply for OMIF.
- Domestic music promoters and presenters with revenues over $1M who do not meet eligibility criteria for the Reconnect Ontario Program may be considered eligible for OMIF support. Please contact the Ontario Music Office (OMO) a minimum of three weeks ahead of the application deadline to discuss eligibility
- First–time applicants must contact the OMO a minimum of two weeks ahead of the application deadline to discuss their eligibility.
How does OMIF define an emerging artist and can I only apply for emerging artists?
Under OMIF, an emerging artist is defined as an artist or group that has not achieved Gold Album status in Canada in the past 6 years and has had no more than 3 gold albums in their career (Gold Album threshold is currently 40,000 Album Equivalent Units sold). The Gold Record threshold is a useful guide to identify artists at earlier stages in their careers. If you are unsure of an artist’s status, visit https://musiccanada.com/gold-platinum/.
Recognizing that the meaning of “emerging” may vary for different artists/genres/communities, alternative approaches to defining an emerging artist may be considered if accompanied by a sound rationale. Applicants may apply for activities that support artists at all stages in their careers, but funding for emerging artists will be prioritized.
Applicants may apply for activities that support Canadian artists at all stages in their careers, but funding for emerging artists will be prioritized.
What is the definition of a "Canadian" artist?
A “Canadian Artist” must be a Canadian citizen or have landed immigrant status. A Canadian group is defined as having more than one member, at least half of whom are Canadian citizens or permanent residents.
OMIF - Live Music
I am a Domestic Music promoter/presenter with revenues over $1M. I meet the eligibility criteria for and have applied to Reconnect Festival and Event Program (known as Celebrate Ontario prior to the COVID-19 pandemic) in the past. Am I eligible to apply to OMIF?
Although not eligible to apply for OMIF funding, large promoters, presenters and festivals will continue to be eligible to apply for support from Reconnect Festival and Event Program should they continue to meet that program’s eligibility criteria.
I am a Domestic Music promoter/presenter with revenues under $1M. I meet the eligibility criteria for both the Reconnect Festival and Event Program and OMIF. Can I apply to both programs?
You may apply to both programs, however, successful applicants may now only receive funding from OMIF or the Reconnect Festival and Event Program for the same event in the same activity window. As a result, smaller music festivals will no longer have to compete with larger music festivals for OMIF investment.
I’m not sure which program is the best fit for me? How do I decide?
Can I still include International artist fees in my application?
While international artists may be included in your overall event, the OMIF can only relate to fees and expenses associated with Canadian artists/groups.
Note: A Canadian “group” is defined as having more than one member, at least half of whom are Canadian citizens or permanent residents.
Are live-streaming and virtual performances eligible activities?
Yes. As the COVID-19 situation evolves, live-streaming, virtual performances and/or hybrid formats will remain eligible. In addition, costs associated with public health safety measures for COVID-19 will be eligible.
OMIF - Technical
How many years’ worth of financial statements am I required to submit?
Financial statements for the most recently completed fiscal year and the previous fiscal year, for a total of two sets of financial statements are required. Financial statements must be current and dated within six months of the applicant’s fiscal year-end.
For example, for the May 5 2022 deadline, if the applicant’s fiscal year-end is prior to and including October 31st, then financial statements for 2021 (most recently completed fiscal year) and 2020 (previously completed fiscal year) are required upon application submission. For the September 15, 2022 deadline, if the applicant’s fiscal year-end is prior to and including February 28, 2022, then financial statements for 2021 or 2022 (most recently completed fiscal year) and 2021 or 2020 (previously completed fiscal year) are required upon application submission.
At the time of application my company will have just reached its Fiscal Year End and audited financials will not be ready for a couple of months. Are we ineligible?
Financial statements must be current and dated within six months of the applicant’s fiscal year-end.
- Internally prepared statements will be accepted for applications requesting $15,000 or less (note: minimum request is $10,000).
- A minimum of compilation engagement report or Notice-to-Reader financial statements will be accepted for applications requesting more than $15,000 and up to $150,000. Notice-to-Reader financial statements must be prepared and signed by a third party accountant who is a member in good standing of a provincial branch of the Chartered Professional Accountants (CPA).
- Review engagement or audited financial statements are required for applications requesting more than $150,000, and must be conducted by an independent public accountant.
What is the definition of a “permanent establishment” in Ontario?
“Permanent establishment” generally refers to a fixed place of business. However, whether a fixed place of business is a “permanent establishment” is a question of fact which must be determined on a case-by-case basis. In interpreting the term “permanent establishment”, the courts have considered factors such as: the degree of the corporation’s control over the place of business, the degree of continuity and permanence of the place of business and the presence of personnel and routine activities.
What is the definition of a “Canadian-controlled corporation”?
Canadian-controlled corporation” is generally a corporation that is more than 50% owned by Canadians, as determined under sections 26 to 28 of the Investment Canada Act (Canada).
What are the criteria that a company needs to meet in order to be an Ontario-based music company?
To be considered Ontario-based, the company must be registered in Ontario and have a permanent office in Ontario.
Are there specific dollar amounts that I should submit in the budget for travel, accommodations and meals?
Air travel should be budgeted at economy rates and should reflect the costs of booking at least 30 days in advance of travel. Accommodation expenses should be at moderate per night rates and should reflect the average for the travel destination/activity, and per diems are capped at C$75/day for domestic travel and C$100/day for international travel (including daily meals and incidentals).
Can I include the cost of capital expenditures (purchase of equipment, software, etc.) in my activity budget?
As outlined in the OMIF Guidelines, costs related to capital expenditures (i.e. equipment, software) are restricted to specific circumstances. In the circumstances where costs related to capital expenditures are permitted to be included in the activities budget, an applicant can only include the “amortization expense” related to the cost of the capital expenditure. Where a capital asset has been rented, the actual rental cost is permitted for inclusion.
The amortization expense for each capital expenditure must be calculated using the prescribed amortization method outlined in each program stream guideline (i.e. straight line method, % of cost). See the applicable guidelines to determine the maximum amount of amortization expense that is eligible to be included in the activities budget.
Do the expenses listed in the activities budget and cost report include sales taxes (GST/HST, PST, VAT)?
No. Taxes that are recoverable by the applicant may not be included in the Activities Budget or claimed as an eligible cost in the Final Cost Report.
What is a Related Party Transaction?
Related parties exist when one party has the ability to exercise, directly or indirectly, control, joint control or significant influence over the other. Two or more parties are related when they are subject to common control, joint or common significant influence. Related parties also include management and immediate family members.
A related party transaction is a transfer of economic resources or obligations between related parties, or the provision of services by one party to a related party, regardless of whether any consideration is exchanged. The parties to the transaction are related prior to the transaction. When the relationship arises as a result of the transaction, the transaction is not one between related parties.
Control of an enterprise is the continuing power to determine its strategic operating, investing and financing policies without the cooperation of others.
Joint control of an economic activity is the contractually agreed sharing of the continuing power to determine its strategic operating, investing and financing policies.
Significant influence over an enterprise is the ability to affect the strategic operating, investing and financing policies of the enterprise.
[This definition is quoted directly from the CICA Standards & Guidance Collection paragraph 3840.03.]
What is an Associated Corporation?
One corporation is associated with another in a taxation year if, at any time in the year:
- One of the corporations controlled, directly or indirectly in any manner whatever, the other;
- Both of the corporations were controlled, directly or indirectly in any manner whatever, by the same person or group of persons;
- Each of the corporations was controlled, directly or indirectly in any manner whatever, by a person and the person who so controlled one of the corporations was related to the person who so controlled the other, and either of those persons owned, in respect of each corporation, not less than 25% of the issued shares of any class, other than a specified class, of the capital stock thereof;
- One of the corporations was controlled, directly or indirectly in any manner whatever, by a person and that person was related to each member of a group of persons that so controlled the other corporation, and that person owned, in respect of the other corporation, not less than 25% of the issued shares of any class, other than a specified class, of the capital stock thereof; or
- Each of the corporations was controlled, directly or indirectly in any manner whatever, by a related group and each of the members of one of the related groups was related to all of the members of the other related group, and one or more persons were members of both related groups, either alone or together, owned, in respect of each corporation, not less than 25% of the issued shares of any class, other than a specified class of the capital stock thereof.
[This definition is quoted directly from Subsection 256(1) of the Income Tax Act (Canada)].
What is considered a recoupable expense?
A recoupable expense is an amount of money, and/or the cost of goods or services that is offered to an artist in a recording, license, publishing, performance or any service agreement; the recoupable amount is then paid back to the record label or publisher, usually at the rate of the artist’s share of royalties and/or other form of earnings. Recoupable amounts are generally paid back to the offer in first position, meaning that the artist receives no royalties until recoupment.
Applicants will be required to clearly state recoupable expenditures where applicable. OMIF funding provided to eligible Applicants for artist expenditures and investment may be nonrecoupable in certain cases.
For funding that comes from private sources, how do I list that in my Financing Plan (i.e. Radio Starmaker Fund and private broadcaster-portions of FACTOR)?
For consistency, OMIF will recognize all FACTOR funding as 50% public and 50% private. Radio Starmaker Fund is 100% private. Applicants should list the applicable funding from these entities in the appropriate lines in the Financing Sources section of the Activity Budget Financing Plan.
What are you looking for in my company business plan?
Business Plans must contain, at minimum, the following components:
- Applicant profile (company history, the team, and description of the unique space you fill in the marketplace)
- Overview of business activities, including and short/long-term goals. Outline competitive strengths, artist development strategies, human resources, corporate financing and other key details
- A S.W.O.T. analysis (strengths, opportunities, weaknesses, threats) that demonstrates your knowledge of the market conditions in which you are operating
- An outline of risk management and mitigation plans for any risk factors (including financial, logistical, HR, operational, health & safety, and legal) that could potentially impact your operations and proposed activities.
- Case for Eligible Activities to be Funded: How can these activities take you to the next level? We want to help you grow beyond what you’re already doing…. Present a clear picture of how, with our assistance, you can make this happen. (Essentially we are looking for an analysis of how OMIF support will contribute to company growth and long-term potential; how your company demonstrates the capacity to undertake the proposed activities, and what the anticipated outcomes are for activities. Please refer to Appendix 2 of the guidelines for a list of potential Measurable Outcomes that you could speak to in your business plan.
When do I need to provide a certificate of insurance and what are the requirements?
At the time of the application, eligible applicants are only required to acknowledge they have or can obtain general liability insurance.
Successful funding recipients must provide a Certificate of Insurance before the transfer payment agreement can be executed and it must contain all of the following criteria:
- Commercial general liability insurance on an occurrence basis for third-party bodily injury, personal injury, and property damage, to an inclusive limit of not less than two million dollars ($2,000,000) per occurrence
- Ontario Media Development Corporation* and Her Majesty the Queen in right of Ontario as additional insureds with respect to liability arising in the course of performance of the Recipient’s obligations under, or otherwise in connection with, the Agreement (Address: 175 Bloor Street East, South Tower , Suite 501, Toronto, ON M4W 3R8)
- Cross-liability clause
- Contractual liability coverage
- 30-day written notice of cancellation, termination, or material change
* Ontario Creates’ legal name is Ontario Media Development Corporation. When naming additional insureds on the certificate, please use “Ontario Media Development Corporation and Her Majesty the Queen in right of Ontario” (not Ontario Creates)
Please note the eligibility activity window will reflect the first day that you are insured until the last date of the activity window.